How To Boost Average Order Value (AOV) for Shopify & WooCommerce Stores – Best Upsell Apps [2025]

Let me hit you with some truth: if you’re not using an upsell app on your Shopify or Woocommerce store, you’re leaving cash on the table. Plain and simple. Boosting your Average Order Value (AOV) isn’t optional in ecommerce anymore. It’s how you survive when ad costs eat your margins and customers bounce faster than your site loads.

This isn’t a listicle padded with fluff. These are the upsell tools that real ecommerce operators use. People who give a damn about profitability. Tools that convert. Tools that work.

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Why AOV Should Be Your Favorite Metric

AOV tells you how much each customer is worth per order. Increase it and you make more money without getting new customers. It’s that simple.

Let me give you a story. I worked with a client who ran a $60K per month skincare brand. Solid traffic. Decent conversion rate. Margins were tight. We added a post-purchase upsell app. Within 30 days, their AOV jumped from $42 to $56. That change alone turned their Facebook ads from break-even to profitable. Zero extra ad spend. Just better monetization.

Want another? A $100K per month nutrition store was sitting on a ton of single-SKU orders. We bundled products and hit them with an in-cart upsell. They bumped AOV from $49 to $62 in two weeks. Same traffic. Better thinking.

That’s why AOV matters. You’re already doing the hard part. Just make each visit worth more.

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What Makes a Great AOV Upsell App?

Not all upsell apps are created equal. Here’s what actually matters:

• Pre-purchase, in-cart, and post-purchase offer options
• Mobile optimization
• Smart triggers (cart value, product combos, customer behavior)
• A/B testing built-in
• Easy install and clean UX

Here’s what doesn’t matter:

• Overly complicated dashboards
• Twenty features you’ll never use
• Fancy design over speed and function

The best tools are ones you can set up in 30 minutes and test tomorrow.

Top Shopify AOV Upsell Apps

ReConvert

Best for: Post-purchase upsells on the thank-you page

Pros:

• Quick setup
• Strong thank-you page customization
• Plug-and-play for any store size

Cons:

• More limited in pre-purchase options
• Some styling tweaks may require CSS

We saw a 9 percent revenue bump on a wellness brand using ReConvert. It hits customers when they’re still warm. High leverage with almost zero friction.

Bold Upsell

Best for: Pre-purchase offers

Pros:

• Great for “upgrade” offers
• No-code install
• Fast performance

Cons:

• No A/B testing
• Fewer customization options

If you’ve got good, better, best product lines, Bold makes it easy to push the higher tier. Think “Would you like fries with that?” but for your cart.

Honeycomb

Best for: Funnels and mobile

Pros:

• Mobile-first design
• Multi-step funnels
• Built-in templates

Cons:

• Slight learning curve for custom funnels
• Limited deep analytics

Honeycomb’s clean UI and mobile-optimized funnels are clutch. Works for solo brands and agencies alike. Quick wins with little dev overhead.

Zipify OCU (One Click Upsell)

Best for: One-click post-checkout offers

Pros:

• Enterprise-level testing tools
• Smooth checkout integration
• Built by ecommerce veterans

Cons:

• Expensive for small brands
• Setup can take time

If you’re doing volume, OCU pays for itself quickly. If you’re under $20K per month, it’s probably overkill. But, if you’re using Zipify’s landing page builder, it’s a no brainer.

Rebuy Personalization Engine

Best for: AI-powered upsells and site-wide recommendations

Pros:

• AI-backed personalization
• Supports in-cart, PDP, post-purchase
• Great for high-SKU stores

Cons:

• Requires more data to perform well
• Better suited for mid-market and up

This is the tool for shops that want Amazon-level personalization without building it from scratch. Requires some setup but rewards the effort.

AfterSell

Best for: Fast-growing DTC brands needing post-purchase funnels

Pros:

• Slick UX
• Affordable pricing
• Strong mobile performance

Cons:

• Newer on the scene
• Fewer integrations than some legacy tools

We saw consistent 8 to 12 percent revenue boosts using AfterSell for a beauty brand scaling fast. Post-purchase flows were intuitive, fast, and high converting.

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Top WooCommerce AOV Upsell Plugins

Cart Upsell for WooCommerce

Best for: Cart-based upsells before checkout

Pros:

• Simple interface
• Easy to implement
• Reliable support

Cons:

• No post-purchase options
• Lacks split-testing

If you want a simple, effective offer before checkout, this is it. Great for “Add X to save Y” promos.

UpsellWP

Best for: Post-purchase flows and order bumps

Pros:

• Flexible offer triggers
• Works well with other plugins
• Post-purchase and bump ready

Cons:

• Slightly dated interface
• Setup wizard could be smoother

This plugin gives you real flexibility. It’s not flashy, but it gets the job done. Perfect for Woo stores focused on performance.

FunnelKit

Best for: Full-funnel optimization

Pros:

• Drag-and-drop funnel builder
• Deep split-testing
• Tons of integrations

Cons:

• Learning curve
• Premium pricing

Think of FunnelKit as ClickFunnels for WooCommerce. If you’re serious about LTV and testing, it’s your best bet.

One Click Upsell Funnel

Best for: Simple post-purchase offers

Pros:

• Quick setup
• Works out of the box
• Affordable

Cons:

• Not highly customizable
• Limited analytics

Ideal for smaller brands that want to try upselling without going full funnel nerd.

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AOV App Comparison Matrix (Quick Hit)

App/Plugin	Platform	Best For	Price Tier	A/B Testing
ReConvert	Shopify	Thank-you upsells	$$	Yes
Bold Upsell	Shopify	Pre-purchase offers	$$	No
Honeycomb	Shopify	Mobile & Funnels	$	Yes
Zipify OCU	Shopify	Post-checkout upsells	$$$	Yes
Rebuy	Shopify	AI suggestions	$$$	Yes
AfterSell	Shopify	Modern post-purchase	$$	Yes
Cart Upsell WC	WooCommerce	Cart offers	$	No
UpsellWP	WooCommerce	Post-purchase & bumps	$$	Yes
FunnelKit	WooCommerce	Full funnel builder	$$$	Yes
One Click Upsell WC	WooCommerce	Simple post-purchase	$	No

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How to Choose the Right AOV Upsell Tool

Start here:

• Under $40 AOV? Use Bold or ReConvert
• Scaling above $100K per month? Try Rebuy or FunnelKit
• Bootstrapped but ambitious? AfterSell punches above its weight
• Want to learn fast? Zipify or FunnelKit give you testing muscle

Don’t get stuck comparing every tool. Pick one and test.

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Setup and A/B Testing Tips

Here’s a no-BS roadmap:

• Pick one app
• Set up one upsell offer
• Run for one week
• Measure AOV, revenue per session, and CR
• Tweak or double down based on data

Then do it again with version B.

That’s how you build a flywheel.

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Real-World AOV Wins and Fails

I’ve seen $5 upsells beat $50 bundles. Buyers don’t want complexity. They want easy wins.

• Pet store offered $7 leash with $30 collar. Conversion? 38 percent.
• Supplement brand pushed $60 bundle after $20 purchase. Conversion? 2 percent.

Upsells should feel like a “why not” decision. Not a whole new cart.

Keep it simple. Make it contextual. Price it right. Enjoy the results.

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The Bottom Line

Stop theorizing. Start testing. The traffic is there. You just need to monetize it better.

• Use what fits your store stage
• Launch fast and optimize faster
• Track numbers and iterate weekly

Want deeper dives? Browse our full Shopify App Reviews or WooCommerce Plugin Comparisons. Or, contact us to chat 1:1. Learn what works and use it to grow.